Highlights is dedicated to helping children grow in basic skills and knowledge, in creativeness, in ability to think and reason, in sensitivity to others, in high ideals and worthy ways of living -- for children are the world's most important people.

For more than 60 years, "Highlights for Children" has left an indelible imprint on the hearts and minds of tens of millions of children. It has improved reading skills; it has helped define and develop values like honesty, thoughtfulness and tolerance; and it has entertained and enlightened. Without question, "Highlights for Children" has been one of the most remarkable stories in the history of American publishing. While educators, analysts and business people may debate the various reasons behind the periodical's success, all the children know is that they like it.